UTOPIA

UTOPIA

Client

University of Genoa

Year

2024

Inspired by Travis Scott’s music video "Till Further Notice", this project explores the concept of "Utopia" as an unattainable ideal, reflecting on the fragmentation and alienation of contemporary society.

Inspired by Travis Scott’s music video "Till Further Notice", this project explores the concept of "Utopia" as an unattainable ideal, reflecting on the fragmentation and alienation of contemporary society.

Overview

The project takes place inside the lounge of the "T700 Milano" yacht, a unique exhibition space open to the public. It combines the essence of contemporary art and social critique, with Anish Kapoor’s works at its core, fostering a dialogue about the contradictions of the modern world. This exhibition is not merely a physical space but a metaphor for a temporary island of reflection amidst a fragmented society. Visitors are invited to engage with the artworks and layout, which reflect on the dissonance between the idea of a perfect world (utopia) and the harsh realities of modern life.

Client

University of Genoa

Industry

Nautical Design

Service

Interior Design

Naval Architecture

Duration

4 month

The Solution

The solution was to transform the lounge of the “T700 Milano” yacht into an exhibition space that is both physical and metaphorical. Anish Kapoor’s works, with their exploration of emptiness and perception, were strategically placed to enhance the project's message of alienation and societal fragmentation. The design of the space encouraged visitors to engage with the artworks in a manner that prompts reflection on a utopia that feels increasingly distant, while also offering a unique setting on a yacht to amplify the overall experience.

The Result

The result is an immersive art experience that transcends the physical boundaries of the yacht lounge, offering visitors a profound reflection on the contradictions of modern society. The juxtaposition of Kapoor’s art within this unusual setting invites viewers to engage critically with the idea of utopia and consider how these societal challenges can be addressed in the future. This project successfully fosters an environment of awareness, encouraging a shift in perspective toward a more thoughtful, self-reflective future.

PORTFOLIO

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